“In this way an overstimulation can be prevented at Christmas time” – an interview with Oliver Mathys (Marketing and Sales Consultant)

Oliver Mathys – Photo: oliver-m-consulting.com

The summer is gradually coming to a close… And the first Christmas items are already on sale in the retail outlets in mid-September. And it won’t be long before the corresponding design at the POS follows. In November at the latest the Christmas business is in full swing in the green industry. Even though this increasingly early Christmas hype tends to irritate many of the customers. We discussed the theme with Oliver Mathys. As a marketing and sales consultant, he develops sales concepts and supports companies with the implementation thereof.

3 questions to: Heiko Mencke (Mencke Garden Centre in Sprockhövel)

Heiko Mencke – Photo: Mencke Gartencenter GmbH

The magazine “Mein schöner Garten” (My beautiful garden) has determined the top 500 garden centres and DIY stores with garden departments and published the results in its May edition. Over 8,800 customer opinions on 2,300 garden centres and DIY stores with garden departments in Germany were collected and evaluated for the purpose. In most of the federal states the owner-run establishments came off best. In North Rhine-Westphalia, the Mencke Garden Centre in Sprockhövel topped the ranks.

3 questions for: Andreas Löwer (Löwer GmbH)

Andreas Löwer (2nd f.t.l.) at the TASPO Award 2017 – Photo: de Andreas Schwarz / taspoawards.de

The best of the best in the green industry were distinguished with the TASPO Awards in 17 categories in total at a big gala in Berlin at the end of October 2017. TASPO is Germany’s magazine for the green market. The spoga+gafa Award “Entrepreneur-run Garden Centre of the Year” went to the family business Löwer.