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spoga+gafa 2017 with record exhibitors

spoga+gafa 2017 – Photo: Koelnmesse

After three successful days, the world’s largest garden fair spoga+gafa closed on September 5th, 2017 with a record result in terms of the number of exhibitors and sold space.

2,131 exhibitors from 59 countries (foreign share: 84 per cent) presented their new green products and innovations on 226,000 square meters of space in the sections garden living, garden creation & care, garden bbq and garden unique. 342 exhibitors came from Germany and 1,789 exhibitors from abroad. Around 39,000 visitors from 113 countries attended this year’s spoga+gafa.

In addition to quantity, the exhibitors particularly stressed the quality of trade visitors. John W. Herbert, European DIY-Retail Association (EDRA) / General Secretary, confirms: “This year’s spoga+gafa was the best ever. We were able to welcome over 200 buyers from all over the world here at the Cologne fair grounds. That was more than ever before! Both, numerous first-time visitors, including a delegation from Japan, as well as one from the most important DIY store groups worldwide including no less than 27 buyers were among the top, to mention just two examples. The great response and the positive feedback of the buyers from all over the globe is a clear sign for us that spoga+gafa is gaining further significance and is accepted as the leading international garden trade fair and platform for new products.”

Outdoor Kitchen World – Photo: Koelnmesse

The spoga+gafa 2017 provided an even more in-depth approach to themes and more added value for the trade visitors in the scope of the Outdoor Kitchen World in the garden bbq section and the Smart Gardening World together with the Power Place Akku in the garden creation & care section. The Outdoor Kitchen World celebrated an excellent premiere at spoga+gafa and presented a current trend within the industry in the form of luxurious and superbly designed outdoor kitchens. The new concept of the Smart Gardening World together with the Power Place Akku was fully booked and even before the trade fair a great success.

POS Green Solution Island – Photo: Koelnmesse

Besides top business contacts, spoga+gafa once again offered a diversified side program. The already established formats were enhanced by the five POS Green Solution Islands this year. Here, the organizers presented ideas for creative designs of retail space for garden centers and DIY stores. The focus here was cross-selling and curated shopping with the aim to create green theme worlds for customers of garden centers and DIYs.

 

spoga+gafa 2018 will be staged from 2 to 4 September.

 

Further information: spogagafa.com.

 

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