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Germany: 42.3 million people shop online

In Germany, some 42.3 million people bought or ordered goods or services for private use over the internet in 2012.

The Federal Statistical Office (Destatis) also reports that this corresponds to 74% of all internet users older than ten. Accordingly, the proportion of internet users shopping online has risen by 8% or 8.8 million since 2007.

About 14% of the German Onlineshoppers use the web also for purchases in other countries of the European Union. 8% even order goods from outside EU (e.g. US, China or Switzerland).

Further information:


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