GfK market research: A green front garden is very important for the Germans

Front garden with plants – Photo: Moers

A front garden with plants is still popular with the Germans – even if the phenomenon of dreary gravel gardens is becoming more and more widespread in this country. This is the outcome of representative market research carried out by the GfK consumer research association (Gesellschaft für Konsumforschung e.V.), which was commissioned by the German Association of Horticulture, Landscaping & Sports Facilities Construction (Bundesverband Garten-, Landschafts- und Sportplatzbau e.V.).