Come and grow – the spoga+gafa blog » exhibition highlights

Organic and light: These are the trends for soils and substrates

Palaterra Erde

Among others, the focus of the new IVG Power Places Green at spoga+gafa 2018 lies on soils and substrates. The section was created based on the role model of the IVG Power Place Akku and Smart Gardening World info islands that were successfully introduced at the trade fair in 2017 and aim to satisfy the explicit needs of the trade visitors. In the run-up to the garden trade fair we spoke to Dr. Arne Hückstädt, Horticulture and Environment Expert at the German Industry Garden Association (Industrieverband Garten e.V. – IVG) about the current trends and developments in this section.

“The bricks-and-mortar retail trade needs friendliness”

F.t.l.: Jens Fischer (K.U.L.T.OBJEKT), Svenja Brüxkes (IFH Köln), Dr. Sebastian Gundel (Obi) and Bert M. Ohnemüller (Neuromerchandising Group) – Photo: R. Moers

The increasing digitalisation of the retail trade was also one of the key themes at this year’s TASPO Talks at spoga+gafa. What can the bricks-and-mortar trade learn from Amazon and co.? How can it hold its ground? What does the customer really expect? Which digital assistants are needed at the POS?

unique youngstar 2017: Interview with the winner Jessica Bruni

Jessica Bruni with Catja Caspary (Head of Home and Garden business division of Koelnmesse) and jury member Martin Königer (Pavilla Exterieur) © Koelnmesse

Jessica Bruni was distinguished with the unique youngstar 2017 award at spoga+gafa for her project “Plants Talje”. We spoke to the designer about her exceptional design and about what the young designer award means for her work.