Come and grow – the spoga+gafa blog » exhibition highlights 2017

“The bricks-and-mortar retail trade needs friendliness”

F.t.l.: Jens Fischer (K.U.L.T.OBJEKT), Svenja Brüxkes (IFH Köln), Dr. Sebastian Gundel (Obi) and Bert M. Ohnemüller (Neuromerchandising Group) – Photo: R. Moers

The increasing digitalisation of the retail trade was also one of the key themes at this year’s TASPO Talks at spoga+gafa. What can the bricks-and-mortar trade learn from Amazon and co.? How can it hold its ground? What does the customer really expect? Which digital assistants are needed at the POS?

unique youngstar 2017: Interview with the winner Jessica Bruni

Jessica Bruni with Catja Caspary (Head of Home and Garden business division of Koelnmesse) and jury member Martin Königer (Pavilla Exterieur) © Koelnmesse

Jessica Bruni was distinguished with the unique youngstar 2017 award at spoga+gafa for her project “Plants Talje”. We spoke to the designer about her exceptional design and about what the young designer award means for her work.

unique youngstar 2017: The winners have been selected

Winner: Jessica Bruni „Pflanzen Talje“, Germany

On the first day of spoga+gafa one of the highlights was the announcement of the “unique youngstar” – this years competition for young designers. The plant bag “Pflanzen Talje” designed by Jessica Bruni convinced the expert jury the most, securing first place and thus the title “unique youngstar 2017”. Two other prizes and a public prize have been awarded.