Come and grow – the spoga+gafa blog » 3 questions to ... » 3 Questions to: Patty Willems (elho)

3 Questions to: Patty Willems (elho)

elho is a flourishing, family-owned company with over 50 years of experience in making synthetic pottery and related products. Surprise and fun are important aspects for their functional and creative products. Patty Willems is PR & CR manager.

Patty, how important is urban gardening for the elho collection?
Willems: Very important! elho introduced a total new collection around the urban way of living: The loft range, with the urban look & feel, is an enormous success thanks to the growing fan base that intensely enjoys city life and loves fund and leisure while the built in water reservoir ensures beautiful healthy plants that don’t require continual watering. You can sit back and enjoy “the urban way of life”.

Which colours do you promote this seasons?
Willems: Our new colours in the 2015 collection are:

  • Sweet softs like candy pink
  • New yellow: ochre
  • Natural browns like grainy sand
  • New pastels: light bleu and stone grey
  • Changing to soft greens; lime green

What are your most ingenious products for this summer?
Willems: We introduced our 2015 collection in September 2014 at the spoga+gafa. Our new collection will be shown on the next fair in August. At this moment we are working hard to present a great 2016 collection with lots of innovations to surprise our customers. The toppers of the 2015 collection are:

  • Green basics growtable XXL
  • B.for soft air
  • Pure cone serie
  • Balcony innovations like the Corsica easy hanger and loft flowerbridge

 Further information: elho.com

Leave a Reply

Your email address will not be published. Required fields are marked *