“Some inventions and new products have originated in my garden!” – An interview with Jürg Zwahlen (Birchmeier Sprühtechnik AG)

Jürg Zwahlen – Photo: Bichmeier

The extensive product assortment of Birchmeier AG extends from small hand spray devices to spray systems for carrying on the back or on carts and is used worldwide in the house or garden, in agriculture, in the most varied trades and in industry. The traditional Swiss company can look back on over 140 years of history. It has won many awards for innovation during this time. Jürg Zwahlen has been the main shareholder and president of the board of directors since 2003.

In the garden with: Armin Rehberg (Landgard eG)

Armin Rehberg – Photo: Landgard

Armin Rehberg has been the CEO of Landgard, Germany’s largest marketing producer cooperative for flowers and plants, fruit and vegetables, since mid-2013. Since his appointment he has consistently asserted himself for the implementation of modern, future-looking ideas and projects, such as for the development and establishment of the seals “German Gardening Goods” and “German tastes” as certificates of origin and quality. The advertising initiative “Flowers – 1000 good reasons” or the “Cash & Carry future market Herongen” belong to the milestones on the way to success. In October 2018, the expert jury of the Taspo Award distinguished the business graduate and manager for his services to the green industry and the cooperative as “Entrepreneur of the Year”.

“The growth rate of the cordless garden appliances is over 50 percent” – an interview with George Brown (IVG)

With a noise level of between 50 and 60 dB, robot lawnmowers, like this one by Gardena, are much quieter than petrol-driven lawnmowers. – Photo: Gardena

From pruning shears to chainsaws, through to robotic lawnmowers or ride-on mowers – the specialised department “Garden and Lawn Care Appliances” of the Industrieverband Garten (IVG) e.V. (Industry Garden Association) unites all of the manufacturers of products that are needed for the care of a beautiful garden. The core themes of the specialised department are market development, technology, sales, consumer and environmental protection. We talked to George Brown, the department’s technical officer.